Example Projects

<body topmargin=0 leftmargin=0 marginheight=0 marginwidth=0> <table cellpadding=0 cellspacing=0 border=0><tr> <td valign="top" colspan=2 height=90 BGCOLOR="#006699" TEXT="#080000" bgproperties="fixed" background="2de285a1erlcgo.png"> <div> <FONT SIZE="5" COLOR="#FFCC66" FACE="Arial" ><B>The Prospectory</B></FONT><B>    </B><B> |     </B><A HREF="index.htm" TARGET="_top" TITLE="The Prospectory"><U><B>home</B></U></A></div> <div> <A HREF="id2.htm" TARGET="_top" TITLE="The Prospectors"><U>The Prospectors</U></A>   |   <B>Example Projects</B>   |   <A HREF="id5.htm" TARGET="_top" TITLE="Articles"><U>Articles</U></A>   |   <A HREF="id6.htm" TARGET="_top" TITLE="Contact "><U>Contact </U></A>   |   <A HREF="id59.htm" TARGET="_top" TITLE="Methods"><U>Methods</U></A></div> <div> </div> </td> </tr><tr> <td valign="top" width=210 BGCOLOR="#FFCC66" TEXT="#080000" background="2ddd2c00dkelyh.png"> <div> <A HREF="index.htm" TARGET="_top" TITLE="The Prospectory"><U>Home</U></A></div> <div> <A HREF="id2.htm" TARGET="_top" TITLE="The Prospectors"><U>The Prospectors</U></A></div> <div> <A HREF="id4.htm" TARGET="_top" TITLE="Example Projects"><U>Example Projects</U></A></div> <div> <A HREF="id59.htm" TARGET="_top" TITLE="Methods"><U>Research Methods</U></A></div> <div> <A HREF="id5.htm" TARGET="_top" TITLE="Articles"><U>Articles</U></A></div> <div> <A HREF="id6.htm" TARGET="_top" TITLE="Contact "><U>Contact </U></A></div> </td> <td valign="top" height=390 BGCOLOR="#FFFFFF" TEXT="#080000"> <div> <I>Example Projects</I></div> <bR> <bR> <div> The Prospectory was formed in 2001. Since then, we have worked in a number of experiential fields including: contemporary art, boats and boating, live rugby and green energy.  </div> <div> For 5 years, we carried out consumer and technology research for a major art publishing company. We designed and ran experiments in consumer art appreciation and online retail, studied art buying behaviour, generated new product ideas and advised the company on new digital developments and opportunities. Some of our findings were featured by <A HREF="http://news.bbc.co.uk/1/hi/entertainment/arts/4533711.stm " TARGET="_top" TITLE="http://news.bbc.co.uk/1/hi/entertainment"><U>BBC TV</U></A> and <A HREF="http://www.bbc.co.uk/radio4/today/listenagain/listenagain_20050905.shtml" TARGET="_top" TITLE="http://www.bbc.co.uk/radio4/today/listen"><U>Radio 4</U></A> </div> <div> As a spin-off, we commissioned a painting to capture the atmosphere at a traditional Welsh rugby game from the renowned artist, Nick Holly, and we are selling a <A HREF="http://www.tenminutestokickoff.co.uk/" TARGET="_top" TITLE="http://www.tenminutestokickoff.co.uk/"><U>limited edition</U></A> run of this work.</div> <div> In a long term collaboration with <A HREF="http://www.swallowboats.com/" TARGET="_top" TITLE="http://www.swallowboats.com/"><U>Swallow Boats Ltd</U></A>, we helped develop, test and market a novel, 17 foot, <A HREF="http://winsomeboat.blogspot.com/" TARGET="_top" TITLE="http://winsomeboat.blogspot.com/"><U>pedal powered boat </U></A>`Winsome' for exploring lakes, rives and canals.</div> <div> We have recently helped the <A HREF="http://www.wbta.co.uk/" TARGET="_top" TITLE="http://www.wbta.co.uk/"><U>Wooden Boat Builders Trade Association</U></A> to explore wooden boat buying values and behaviour and the role of boat shows. Our results are reported in <A HREF="http://www.watercraft.co.uk/" TARGET="_top" TITLE="http://www.watercraft.co.uk/"><U>Water Craft Magazine</U></A>, March/April 2009. </div> <div> Over a period of 2 years, we carried out a series of studies on live rugby as a consumer product for <A HREF="http://www.scarlets.co.uk" TARGET="_top" TITLE="http://www.scarlets.co.uk"><U>The Scarlets</U></A> and the WRU. We analysed match attendance, explored consumer behaviour and values and helped our partners think in new ways about their evolving `entertainments' business. Some of our reports are available on our <A HREF="id44.htm" TARGET="_top" TITLE="Rugby"><U>rugby page</U></A>. </div> <div> In the past 2 years, we have turned more of our attention to environmentally sustainable behaviours and products. We ran an online experiment exploring people's reactions to food waste (download our report here  <a href="HTMLobj-739/FoodWasteReactions.pdf"><u>Food Waste Reactions</u> </a>  and designed and ran a trial of Efergy smart meters in 10 Welsh homes (download report here  <a href="HTMLobj-740/TalybontTrial.pdf"><u>Talybont Smart Meter Trial</u> </a>  ). The latter study was featured on BBC Radio 4's `<A HREF="http://www.bbc.co.uk/radio4/science/costingtheearth.shtml" TARGET="_top" TITLE="http://www.bbc.co.uk/radio4/science/cost"><U>Costing the Earth</U></A>' programme. </div> <div> In 2009, we are helping run a trial for <A HREF="http://www.talybontenergy.co.uk/" TARGET="_top" TITLE="http://www.talybontenergy.co.uk/"><U>Talybont-on-Usk Energy</U></A> of electric bikes in the Brecon Beacons. The trial explores the use of electric bikes by local residents for commuting to work or the shops. The trial is part funded by the Sustainable Development Fund. Results of this research will be available from Talybont Energy in December 2009.</div> </td> </tr></table></body>